BIG TAG BLOWOUT SALE
Shop our in-store color-tag event and save big starting January 2nd. Select items are marked at 30%, 40%, or 50% off depending on the tag.
Licensed by the Dept. of Consumer Affairs
We Buy Gold in New York
When New Yorkers want a safe, fast, and trusted way to buy or sell gold, they turn to GEM.
With over 70 years in the industry, we are the go-to destination for pawn shops and anyone looking to buy gold in New York City or work with a reputable gold buyer.
Whether you’re selling gold jewelry, broken pieces, diamonds or name items, we make the process simple and secure, with cash in hand on the spot.
If you need a short-term solution, we also offer secure gold pawn options, providing you with fast access to cash while maintaining the flexibility to retrieve your gold later.
Why Sell Your Gold at GEM?
Gold prices are at historic highs, surpassing $4,450 an ounce for the first time (and likely changing as you read this), making this one of the best times to act.
At GEM, certified jewelers thoroughly evaluate every piece and are well-versed in the market.
From full collections to scrap pieces or a single earring, every item has value, and we pay competitively and transparently. As gold buyers licensed by the NYC Dept. of Consumer Affairs and other local municipalities, our process meets strict standards set by regulators.
There’s no mailing your gold to distant dealers or waiting days for payment. It’s fast, safe, and fully in your control. You get to know your payout before your merchandise is appraised and tested.
We offer:
• Most competitive prices
• Friendly, knowledgeable customer service
• 100% satisfaction guaranteed
What Gold Items Do We Buy and Sell?
Whether you're liquidating valuables or adding to your collection. We work with:
• Gold jewelry (broken or intact)
• Gold coins
• Gold bullion and bars
• Collectible or estate gold
• Rings, chains, bracelets, and earrings
• Luxury gold items and more
If you’re looking to buy gold, including bars or coins, our team can guide you through the options available in-store. If you’re selling, simply bring in your items for a free appraisal and walk out with cash in minutes.
Frequently Asked Questions about Gold Buying & Selling
What types of gold do you buy?
We buy nearly all gold items: jewelry, bullion, bars, coins, scrap pieces, and even single, unmatched earrings.
Can I also buy gold at GEM?
Yes. Many customers visit us to purchase gold items such as jewelry; however we do not sell gold bars or coins unless they are mounted on a jewelry piece, such as a charm.
How quickly do I get paid for my gold?
Payment is immediate. Once your items are evaluated, you receive cash on the spot.
Do I need an appointment?
No appointment is required. You can walk into any GEM location at your convenience.
Is the appraisal free?
Yes. Every appraisal is free, transparent, and comes with no obligation to sell.
Do you also buy silver, palladium, platinum, or other precious metals??
Yes. In addition to gold, we buy silver items, including silver jewelry, coins, bullion, flatware, and more. Bring your pieces in for a free appraisal and get a competitive offer on the spot. We buy platinum too. We do not buy palladium at the time.